What the Blog? How Blogging Can Help Build Your Equine Assisted Learning Business
E3A has created a new series of Community Network Meetings about EAL Business Building 101. Whether you are new to the EAL industry or have had your business for a long time, we think you'll find some new ideas and ways to implement them to bring you greater success.
Join the June E3A Community Network Meeting to hear a panel of E3A members share the nitty-gritty of writing a blog to create visibility to your equine assisted learning business (or any other business).
Natori Coleman, Amy Hill, and Linda Pucci will share their perspectives about blogging, and help you figure out how to successfully blog to build your business.
They will share:
· Resources that may be especially helpful for bloggers
· Tips for making sure your blog does what you want it to, i.e. increases interest, visibility, and converts to people hiring you
· Connects with other types of social media and PR
· Examples of successful blogs
· Ideas about "what next?"
Natori Coleman is a therapeutic riding instructor, certified through PATH International. Although new to E3A, she brings a wealth of varied experiences, as wildlife and equestrian photographer, leading trail rides, executive coaching, and as a marketing consultant. She is a certified Emotional Intelligence Practitioner and provides corporate coaching on EI as well as providing coaching to people with horses and to horse professionals.
Amy Hill is the founder of Work Thread, a workplace strategy consulting firm, and the Director of Teams InBalance, an Equine Assisted Learning program in Thousand Oaks, CA. She received her E3A certification in the fall of 2016. Amy is passionate about making workplaces work better through optimizing both behaviors and space. Her undergraduate degree is in Interior Design, and she is currently pursuing her Masters in Industrial/Organizational Psychology. She is the proud sponsor of a rescue horse, Kahu, and to this day she's not sure who rescued who.
Linda Pucci, Ph.D. is a founding member of E3A and has been in the equine assisted industry since 2003. Resources With Horses is a subsidiary of her coaching practice: the Inner Resource Center, LLC, located in the foothills of the Smoky Mountains in East Tennessee. She's a Level II E3A Certified Practitioner with a Specialty in Corporate Training, and one of E3A's Master Trainers. Linda is currently turning one of her former blogs, Wisdom From the Horse's Mouth, into a book.